In the early 1970s, John and Carolyn Beck took a significant step, purchasing the “family farm” from John’s parents. Initially operating as a wholesale fruit and vegetable farm, the young Becks faced economic headwinds in a challenging market. To ensure the farm’s survival, they needed a groundbreaking idea. This spark of innovation came in the form of crafting apple cider and donuts, a decision that would ultimately give rise to the renowned Uncle John’s Cider Mill.
Despite initial skepticism from John’s parents, John and Carolyn were resolute. They embarked on transforming their barn into a functional cider mill, a project that saw enthusiastic support from their family. During the renovation process, a common question echoed throughout: “Uncle John, what do you want me to do?” This constant referral to John, coupled with his central role, organically led to the fitting name: Uncle John’s Cider Mill. It was a name that resonated with the family-driven effort and John’s pivotal presence.
Uncle John’s Cider Mill rapidly gained traction, expanding its offerings beyond just cider and donuts to include a delightful array of pies, breads, preserves, honeys, and syrups. Recognizing the appeal of on-farm experiences, weekend entertainers were introduced in the late 1970s, setting the stage for fall “festival-type” events. Barns were thoughtfully repurposed to house a bakery, a charming gift shop, and a welcoming taproom, effectively transforming the farm into an early and successful example of what is now known as “Agritainment.” John and Carolyn Beck are celebrated as pioneers in this industry, demonstrating vision and adaptability.
Even in retirement, John Beck, affectionately known as “Uncle John,” remains deeply intertwined with the Cider Mill’s daily operations. While his family encourages him to take it easy, Uncle John’s passion keeps him active. He’s often seen fixing equipment, running essential errands, hauling apples fresh from the orchard, warmly engaging with customers, and enthusiastically sampling new bakery creations—always with his wife and family by his side. His enduring dedication speaks volumes about his connection to the business: “After growing my business for the last 40 years, it gets in your blood, it is hard to walk away.”
The story of Uncle John’s Cider Mill is a compelling narrative of innovation, strong family bonds, and unwavering dedication. From a simple yet brilliant idea rooted in farm-fresh apples, Uncle John and Carolyn Beck cultivated a cherished destination that stands as a testament to hard work, community spirit, and the enduring appeal of authentic, agritainment experiences.
